The Secrets to Attracting Ideal Customers

Mar 25

You put together the business plan, signed the lease, designed an informative website and…*crickets*.  It can be pretty discouraging when you put in the effort, but you’re not attra...

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Case Study: Plastics Make it Possible

Mar 11

Description: Oasis Recycled Bottle Pen Industry: Chemicals What it was purchased for: Trade Show Giveaways How it was distributed: A chemical company needed something to give away at a tradeshow. T...

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Customer Experience + Branding: The Relationship Goals of Marketing

Feb 26

Customer experience can make or break your company. How you and your employees treat customers directly reflects your brand’s values. But the truth is, positive customer experiences can be diffi...

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4 Steps to #Winning Social Media

Feb 12

Social media is one of the fastest growing and ever-changing media platforms in existence. What began as an online community for the younger generations, now encompasses billions of people across the ...

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Case Study: Improve Sales and Traffic

Jan 29

A hotel wanted to promote its amenities to guests in a personable, yet non-intrusive manner. The goal was to encourage guests to utilize hotel amenities instead of going off-site to fulfill their need...

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Get in Gear With These Automotive Promo Products

Jan 15

Branding these car-accessory promotional products for a campaign will drive more customers to your business! In the U.S., the average daily work commute is 26 minutes and Americans spend around 38 hou...

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Case Study: College Fair Giveaway

Dec 31, 2019

Description: 4" Mini Plush Buddies Frog with Shirt Industry: Education What it was purchased for: A community college was looking for a giveaway item to have at their booth for the upcoming college ...

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5 Environmentally-Friendly Promotional Products

Dec 17, 2019

How about that Earth, huh? She sure is something. Fortunately, there are plenty of people in the promotional products industry that feel the same way. In fact, we can offer you thousands of products t...

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Branding 101: Let’s Talk Logos

Dec 03, 2019

A logo is often a company’s first impression and it can impact a customer’s perception, purchase decisions and overall attitude toward your company. A logo is a symbol or graphic element t...

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Lanyards: Everything You Need to Know

Nov 19, 2019

When it's time to choose the perfect lanyard for your company or organization, you may not be aware of all the things to consider when purchasing your new supplies. Lanyards come in many different sty...

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Game On: 10 Promo Product Games We Love!

Nov 05, 2019

From traditional favorites to new and trendy games, you can put your brand at the center of the fun whether it is at a tailgate, a special party or event, or just around the office.  Bean Bag To...

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Yes, There's a Difference: Everything You Need to Know About Pens

Oct 21, 2019

Even as much of our world goes digital and paperless, the pen remains an essential tool in both office and home life. With so many different types of pens, choosing the “write” one can be ...

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Work Hard, Play Harder: 6 Promotional Products to Promote a Healthy Lifestyle

Oct 07, 2019

  Whether you’re playing a team sport, working out, running a marathon, or going to the game, these promotional products are built to fit any active lifestyle! Add your logo to any of thes...

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Your Brand Is Your Business - Market It!

Sep 23, 2019

As a marketing professional, you understand better than anyone the importance of establishing a distinct brand presence for your company. People gravitate to those they identify with and can trust wit...

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Trench Coats: A Popular Fall Trend

Sep 05, 2019

From Burberry Prorsum’s notably eclectic and colorful designs to the more staid and smooth renditions of Salvatore Ferragamo, trench coats represent one of the season’s most soug...

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Check Mate!

Aug 29, 2019

You can't go wrong with plaid – you just can’t. A fashion staple for years, plaid stylings adorn everything from apparel to hard goods. Everyone from West Coast rockers to Northeastern pre...

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Packable Outerwear is Trending

Aug 21, 2019

Thanks to companies like Patagonia, The North Face, Marmot and other popular outdoor brands, outerwear has become popular in the promotional industry.  Active lifestyles and minimalist values hav...

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Cover Up With Cardigans

Aug 12, 2019

Cardigans gave Fall/Winter 2018-2019 Fashion Week an extra cozy and majestic feel. Gorgeous getups from the likes of Saint Laurent and Calvin Klein dared to reach the floor and made for a...

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Cool Patterns Are Hot!

Aug 02, 2019

In terms of promotional apparel, buyers are eager for wearables with retail-inspired looks – including stripes and patterns, according to Ratcliff. Which demographics are smart targets? “I...

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Backpack Brilliance

Jul 24, 2019

Move over purses, your iconic status is being threatened by well-heeled business women opting for chic, tow strapped backpacks. In fact, sales of women’s backpacks are up by 28% in the past year...

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The King of Casual - Quarter-Zip Fleece

Jul 17, 2019

When the term “norm-core” first appeared in 2013, its inventors attempted to describe the appeal of apparel that promised “the freedom that comes with non-exclusivity.” Which i...

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Inspire With Branded Headwear

Jul 09, 2019

When it comes to branded headwear, it's quality over quantity. It's more meaningful to give away 600 caps, that will be worn time and time again, then to give away 1000 inexpensive caps that will...

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T-Shirts For Self Expression

Jun 28, 2019

A novelty just a decade ago, the T-shirt is now one of the most popular wearables worldwide. “People of all ages wear T-shirts,” notes Kim Hamlin, director of business development at ...

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Brimming Over With Style

Jun 19, 2019

Fashion seems to be stuck in a permanent state of “Throwback Thursday.” From fanny packs to jelly shoes, ’80s and ’90s nostalgia is in full swing. The latest trend to make a co...

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A Classic White Shirt Always Works

Jun 11, 2019

Seasons come and go, but a classic white shirt will forever hold a place in people’s closets. Whether it’s a T-shirt or button-down, the simplicity of white allows it to work for...

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Tonal Shift

Jun 04, 2019

Among the top runway trends this season is the monochromatic look: dressing from head to toe in different shades, textures, patterns and materials, all in the same color group. An outfit so diverse - ...

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Ride The Cargo Fashion Trend

May 30, 2019

As we wonder when the military trend will make its last stand, it continues to hold strong by expanding in a number of new directions. In its sights? Cargo pants in khaki, navy and black. T...

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Athletic Wear Is On-Trend

May 17, 2019

Build your fan base with promotional athletic wear. Wherever end-users go, your company’s message will be proudly displayed. “Athletic wear is on-trend, comfortable and easy to wear,&rdquo...

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Springtime For Performance Polos

May 02, 2019

As spring weather approaches, a plethora of 5K walks and 10K runs will pop up. These events, sometimes hosted by nonprofits, fitness centers, sports organizations and more, are prime candidates for a ...

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Stripes Never Go Out Of Style

Apr 24, 2019

From understated to big and bold, stripes offer fashionable flair and promotional panache. “Stripes are versatile, simple and elegant, and they never go out of style,” says Anne Zimme...

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Pretty In Pastels

Apr 10, 2019

Satisfy your company’s sweet tooth with candy-colored pastels. Pantone, which picked two pastels, Rose Quartz and Serenity, as its colors of the year, proved that these light colors wo...

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March Madness - Your Next Slam Dunk Promotion

Mar 20, 2019

March Madness! According to Benn Chazan, national sales manager at BamBams LLC, ad specialties surrounding this event fall into two categories: cheering products (noisemakers, attention grab...

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Maximize Impressions with Sophisticated Woven

Mar 05, 2019

Looking for a versatile garment that doubles as a sophisticated branding canvas? Woven shirts keep wearers comfortable while maximizing impressions for your clients.According to Lisa Denham, marketing...

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A New Twist On Camo

Feb 01, 2019

A new twist on traditional camo, which has been hot at retail, is offered by the Independent Trading Co. poly-tech camo hoodie. “poly-tech camo hoodie has been a big hit,” says M...

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Dri Duck: Quality, Comfort And Love Of Outdoors

Jan 18, 2019

In addition to their outdoor apparel, they are the innovators behind the Authentic Wildlife Series headwear. Each cap features a highly detailed embroidered wildlife scene that has the propensity to b...

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Help Our Heroes & Be A Hero

Dec 18, 2018

The holidays are here, and it’s the time of year we start thinking about giving back. At ImageWear Solutions, philanthropy is high on our priority list: we think it’s important to support ...

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Holiday Client Appreciation Gifts

Dec 11, 2018

When it comes to selecting gifts for clients, whether for the holidays or just to show appreciation, keep the individual recipients in mind. “Your gift will be impactful if it provides meaning a...

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Hot Products For The Coldest Months

Dec 04, 2018

Why sacrifice style for comfort when you can have both? “Styling is more important than it ever has been when it comes to winter apparel and accessories,” says Kara DiBiase,...

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Wine: The Color To Drink Up This Season

Nov 13, 2018

REMINISCENT OF A nicely light and dry pinot noir, wine is one of this season’s hottest apparel hues. It is capable of making a bold statement while remaining understated and subtle. Plus, wine i...

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Top Choice

Oct 22, 2018

With a wide variety of women’s tops in the industry, it’s important to offer your customers the perfect one to fit their needs. The good news: from casual to corporate, there are...

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Award Winning Hoodie

Oct 09, 2018

Award season is here and Trimark has captured the Apparel Design Award for the best hoodie/sweatshirt with their Williamslake Hoody. Trimark designed the Williamslake Hoody with a little inspiration f...

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Camo Crazy

Oct 02, 2018

There’s no hiding from camo. Though it’s never been out of style, it has come far out of the shadows and deep into everyday fashion – including all sorts of variations on the traditi...

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