Denim: Classic, Honest and Hip

Denim is a winter 2013 favorite among fashionistas and designers across the board, and it’s made an evident impact on retail fashions as well. Expect to see an array of colored denim apparel this winter and well into spring, including jeans, jackets and accessories. Recycled denim is also on the fashion A-list thanks to eco-fashion supporters and investors. For 2013, the hottest wearable trends in denim will be coated denim pants and chambray denim shirts. Trendsetters are also doubling up with denim on top and on bottom.

We give denim kudos for being such a versatile fabric, suitable for a variety of settings and apparel programs. Chambray shirts are classic; they’re appropriate in many workplace environments and flattering for both sexes. She advises applying logos to denim apparel and provides a few different approaches to consider, depending on the look desired: For a traditional look, use embroidery on the left chest. For a youthful or trendy company, try a subtle tone-on-tone embroidery at the yoke.