TREND SPOTTER: ACTIVE LIFESTYLE BAGS

With spring finally here and summer just around the corner, now is the time to consider practical products for your high-energy clients. However, with the abundance of available items, honing in on the ideal choice can be challenging. When in doubt, consider active lifestyle bags. They run the gamut, from cinch backpacks and totes, to duffels, laptop bags and more. But they all have one thing in common: They're versatile, functional products the recipient will be glad to put to use.

Duffel and barrel bags are in high demand as ‘on-the-go' items. They're great for transitioning from day to evening, like heading to the gym after work. Sailcloth duffels are perfect for day trips, flights and, of course, water-based activities. Sailcloth has all the qualities that are important to on-the-go consumers: it's waterproof, washable, stain-resistant and UV-protected. 

While duffels are very popular with companies investing in on-site fitness facilities, cinch backpacks are also an ideal choice for wellness programs. They can be used for the gym, a charity race, even corporate outings. They even have laptop pockets and tech protection, so they're great for everyday use. We've seen huge improvements in lightweight materials, like ripstop and durable nylon, many of them waterproof. 

Embroidery is the most common method of decoration with the highest quality appearance, while heat transfer is often used for intricate designs.

Because active lifestyle bags frequently evoke an enjoyable activity, they're sure to be valued.  A product that appeals to interests outside of work – like sports or the outdoors – is a gift they'll truly appreciate and, most importantly, use. It's a great way to communicate your brand or message.