Tri Mountain has expanded its new racewear line called TMR, or Tri-Mountain Racewear. The line not only reflects the company’s decision to offer great promotional apparel and uniforms to the racewear and automotive enthusiasts, but it also reflects the interests of Glenn Oyoung, Tri-Mountain’s vice president of marketing and an avid automotive enthusiast himself, who has worked as a former executive with professional racing teams.
The TMR Racewear line from Tri-Mountain features a mix of classic retro styles and modern creations to appeal to various racers and automotive industry professionals. After years of expanding into various sectors of the apparel industry, including eco-friendly and safety apparel, and uniforms, Tri-Mountain, Irwindale, Calif., has targeted the racewear segment.
“I believe that true gearheads love their babies — whether they are cars, bikes, planes or boats — and no economic environment is going to detract from that passion. This line is for them.” says Oyoung.
Designed with input from car builders, designers and grassroots racers, the TMR line features a mix of classic retro styles and modern creations to appeal to a spectrum of racers and industry professionals. It includes six styles, including twill and piqué golf shirts, as well as a jacket, in multiple color combinations.