Supplier Executive Apparel has been working with the MBRC, part of Boston’s commuter rail system, for more than 10 years. The uniforms Executive Apparel provides are not only custom, but have special features designed for maximum comfort and usability. “We designed a custom conductor’s coat for them in a highly durable, washable fabric,” says Lisa Denham, marketing director at Executive Apparel. “Conductors are notoriously rough on their blazers. Our designers considered the conductors’ feedback before starting the design.” The single-breasted fully lined blazer includes additional oversized inside pockets for booklets, reinforced panels in high-wear areas, super-reinforced buttons and custom embroidery. “The blazers look sharp and are highly functional, solving a specific set of problems they face in their day-to-day work,” says Denham. The uniforms are so stylish, they’ve even been modeled by celebrities. Debra Norville, in fact, wore the conductor uniform, for an Inside Edition report on CBS.
Keeping workers safe is one of the most rewarding and important jobs for distributors. “GAME has their back by offering a full line of durable workwear for every season, designed to be comfortable and functional for any job and, most importantly, compliant with current ANSI Class 2 and 3 clothing standards,” says Andrea Cancellieri. GAME is a unique supplier that can satisfy many, if not all, of your apparel needs with their diverse mix of Outerwear, Sportswear and Workwear apparel.
James Matson, of Pacific Headwear, believes when it comes to logoed headwear, “Less is more.” He advises keeping the decoration simple and memorable for a promotional punch. “The headwear should complement the logo,” he adds. Plus, it’s hard to find a business that wouldn’t benefit from promoting itself this way. Graffiti owner Abe Miller, whose company supplies U.S.-made hats, notes the prevalence of headwear throughout many sectors: “Sports teams, the medical industry, construction and others all buy headwear at one time or another,” he says. More wearers translate to countless impressions and lots of potential new business. Hats off to these versatile promotional tools.
For many, Summer is the time to once again hit the links. And while weather can be fickle, the right piece of apparel is important. The Greg Norman Heathered Stripe 1/4 Zip Pullover, from Vantage Apparel, is ideal for outfitting tournament staff members or as part of a golf club staff's uniform. It gives the wearer the ability to layer and be comfortable in any weather condition. But why stop there? There's lots of other gear like polos, hats, sunglasses and more - that's perfect for increasing your brand awareness, especially at golf tournaments.
Winter's finally over; the birds are singing a lovely song, the sun is shining brightly and plants are sprouting. Make sure your logo is in full bloom this season by stocking up on summer giveaways. We offer all the best and brightest items to help you stand out this spring. Choose items from our selection to remind people how much they love your brand. As the weather warms and spring fever takes over, pass out these intoxicatingly cute giveaways and watch your brand exposure soar. While people switch out their wardrobes and start spending more time outside, you can make sure that they see your brand everywhere by imprinting it on any number of great summer promos.
Every apparel designer dreams of a celebrity sporting their work in a high-profile setting. Joe Beausoleil, founder of and graphic designer at Flooded Studios in Midland, ON, is no different. A long-time fan of Dave Matthews Band, Beausoleil decided to design a custom jersey for drummer Carter Beauford, known for wearing the technical tops during concerts, and send it to the percussionist as a gift before a 2013 tour stop in Toronto. “I just wanted to get him to wear it once,” Beausoleil says. He took a chance and sent it. Before long, he noticed Beauford wearing the jersey at subsequent concerts. Then, about a year later, before another show in Toronto, Beausoleil was invited to take a backstage tour with Beauford’s drum tech as his guide and had the opportunity to meet the band. Of course, he remembered to bring several more custom jerseys as gifts. Three days later, the drum tech called with good news: Beauford wanted Beausoleil to continue making jerseys for the group. Since then, dozens of the dye-sublimated pieces from Flooded Studios have made an appearance on stages all over the world, and two designs have been available at the band’s e-commerce store since November 2015. One jersey even made it to primetime TV. When Dave Matthews Band performed on The Late Show during David Letterman’s last week before retirement, Beauford wore a jersey from Flooded Studios with the show’s logo on the front and presented Letterman with a matching one. Now, following the recent announcement of the band’s summer 2016 tour dates, Beausoleil is optimistic that there will soon be a restock order put in for the jerseys at the band’s online store. “Just hoping it’s going to happen won’t work,” he says. “But if you put it out there, if you follow your dreams and just get it out there, you never know what’ll happen.”
According to the American Pet Products Association, Americans spent $60.3 billion in 2015 on their pets and are estimated to spend $62.8 billion this year (an increase of more than 4 billion). With consumers spending so much on their animals ($1,641 per dog, for example) imagine how they’d feel if given a useful pet product for free. Anyone in the pet industry can give the “feel-goods” when they distribute pet promo products. Consider starting with a pet jersey like the 705-6500. Available in sizes XS-XL to fit all pooches, it’s made of 100% mesh and polyester interlock fabric. Aside from pet apparel, you’ve got a great opportunity to boost your brand awareness with animal-related items.
Fitness and active-wear has come a long way from boxy gym shorts, white T-shirts and baggy sweatpants. Today’s apparel is making its way from the boardroom to the golf course; from the cubicle to the rock-climbing wall; and from the manufacturing line to the restaurant. Style and function matter, so high-tech and performance properties are important too. Fersten’s Women’s FERST-DRY™ Polo with contrasting collar and shoulder panels, feature anti-snag and anti-bacterial polyester polymesh fabric, so the wearer can breathe and bend. Fitness and active-wear, as well as accessories, are appropriate for company stores, gyms and spas and golf pro shops.
More than a mere drop in the fashion bucket, the very popular bucket bags have become a go-to accessory for women. “The bucket bag has a universally appealing shape,” writes fashion and style website Refinery29.com. “It’s structured, but not too structured – fashionable, but not too out-there.” Both high-end designers and fast fashion retailers have thrown their considerable weight behind the bag. Its roughly square proportions, structured bottom and typically drawstring closure define it. Common fabrics include leather (real and faux), canvas, denim or a lightweight parachute fabric. “They are comfortable, stylish and extremely versatile,” says Jeffrey Mayer, president of LBU Inc. Easily foldable into a bag or carry-on, they are the ultimate stylish bags for travel.
More cities are banning plastic bags, meaning reusable totes are more popular than ever. Grocery stores, farmers markets, festivals, trade shows – anywhere people carry things. They also have appeal for youth markets, for day cares or as birthday party favors. Be strategic with design placement. You can imprint the whole bag, so try sublimating the front and the back. If you want to do an allover print, plan your graphics.
Consider your audience. When creating artwork, use larger lettering so it’s readable across an aisle. It’s not like a cell phone case that’s in your face. Use bigger text. If you use photos in the design, avoid squares. They’re hard to align; it’s easy to spot mistakes. Instead, soften the edges: Then, if the picture is skewed, it won’t stand out as starkly on a rectangular bag.